Findrix is an AI visibility and GEO (generative engine optimization) platform. It answers a question most brands cannot answer today: when someone asks ChatGPT, Perplexity, or Gemini about your category, does your product show up in the answer — and if not, what exactly is missing?
Instead of a passive dashboard, Findrix runs a closed loop: it detects where your brand is cited across AI engines, writes the fix for every gap it finds, and re-measures weekly to show whether the fix actually moved the number. Every fix is delivered with copy-paste instructions — you apply it in your CMS or your git, nothing is auto-published.
The product is built for brand managers, marketing leads, and SEO teams who have watched AI answers replace the ten blue links. Its thesis: an AI answer is assembled from ten to twenty sources at once, and most of those sources are niche publications, affiliate content, and community threads — not tier-1 press. Findrix maps those sources for your market and tells you where your brand is missing.
| Category | AI visibility / GEO tracking and optimization |
|---|---|
| Engines tracked | ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini (Claude and Grok as paid add-ons) |
| Starting price | $49/mo per site (Presence), 14-day free trial, free audit with no signup |
| Plans | Presence $49 · Growth $99 · Authority $199 |
| Core workflow | Weekly detect → fix → measure loop with pre-written fixes |
| CMS support | WordPress, Shopify, Next.js, Webflow — fixes ship as copy-paste instructions |
| Best for | Mid-market B2B SaaS and DTC brands that need to show up in AI answers |
Traditional SEO optimizes for one thing: ranking on page one of Google. AI search works differently. When a buyer asks ChatGPT which tool to use in your category, the answer is assembled from a handful of cited sources — and if your brand is not in that citation set, you are invisible no matter where you rank on Google.
Findrix's own research points to a concrete detail: most managed WordPress hosts (Kinsta, WP Engine, SiteGround) block AI crawlers by default. If ChatGPT cannot read your site, it cannot recommend you — and you would never know from Google Search Console.
The tool checks for the signals each engine actually trusts, which differ by engine:
Each gap requires a different fix; Findrix ranks fixes by cross-engine impact so you do the work that moves the most engines at once.
Findrix runs market-sized prompt sets across the AI engines in your plan — weekly, through the real user interfaces (not bare APIs), which means the numbers reflect what buyers actually see. Every metric reports a confidence range (e.g. 38% with a 29–47% band) computed with Wilson intervals and BCa bootstrap, so a one-off run never gets mistaken for a trend.
This is the differentiator. Instead of "you are invisible, good luck," every gap comes back with the fix already written: schema blocks, FAQ content, entity markup, llms.txt, robots.txt guidance — with exact copy-paste instructions per CMS. Each fix shows a before/after preview, and nothing goes live until you apply it yourself. Results typically register within 4–8 weeks as AI engines re-crawl.
Weekly re-runs track your citation share, rank, and source mix by engine and by week, with confidence bands so a real move is never confused with noise. Reports export as branded PDFs you can drop into a client deck without a caveat slide.
| Plan | Price | Key specs |
|---|---|---|
| Presence | $49/mo per site | 3 engines (ChatGPT, AI Overviews, Perplexity), 60 prompts, ranked fix-list + PDF |
| Growth | $99/mo per site | 5 engines (+ Gemini, AI Mode), 100 prompts, fact-checker, written fixes |
| Authority | $199/mo per site | 180 prompts, top-100 source fact-check, 40-page optimization batches |
Every plan includes a 14-day free trial. Claude add-on: $24–69/mo depending on plan; Grok add-on: $29–89/mo. There is a free audit (29 checks, no signup) and a free tier for one site. Agencies get $49/site/mo wholesale and can mark up to clients.
We compared Findrix against the tools that actually show up when you search for GEO / AI visibility platforms. Prices below were verified across multiple independent reviews and vendor pages in August 2026.
| Tool | Entry price | Standout | Watch-out |
|---|---|---|---|
| Findrix | $49/mo | Writes the fixes, not just the diagnosis; open methodology | Per-site billing; Claude/Grok are add-ons |
| Otterly AI | $29/mo | Cheapest entry, 20% × 12mo affiliate, clean UI, 25-factor GEO audit | Weekly refresh on low tiers; Gemini/AI Mode are paid add-ons |
| Peec AI | €85–89/mo | Unlimited seats, Looker Studio, agency favorite (Axel Springer, Chanel, ElevenLabs use it) | Adding engines costs €80–120/mo extra |
| Profound | $399–499/mo | Enterprise depth, prompt-volume data, SOC 2, Ramp case study (7x visibility) | Price and complexity; founding customer of the "dashboard only" critique |
| Semrush AI Toolkit | $99/mo add-on | Sits inside an existing Semrush workflow | Requires a Semrush subscription first |
Bottom line on the category: Profound wins for enterprises with analysts on staff. Peec is the agency workhorse. Otterly is the cheapest way to start. Findrix is the only sub-$100 tool that closes the loop from gap to implemented fix — which is why it stands out for small and mid-market teams without a dedicated SEO engineer.
Get Findrix free trial — run the 29-check audit with no signup, or start the 14-day free trial. Paid plans start at $49/mo, cancel anytime. For agencies: the agency tier is $49/site/mo wholesale. If you buy through these links we may earn a commission at no cost to you.
Buy it if: your buyers research in ChatGPT and Perplexity; you are a B2B SaaS or DTC brand that cannot afford an enterprise GEO platform; you have someone who can paste a schema block into your CMS (it arrives pre-written, so it does not need to be a developer).
Skip it if: you only care about Google rankings (a traditional SEO tool is cheaper); you need revenue attribution out of the box (nobody offers this yet); or your budget won't cover per-site pricing across many properties.
Start with the free audit — it takes a minute, needs no signup, and will immediately show you whether your site is AI-readable at all.